Payone Imagery Language

Payone Imagery Language
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Re:Think – Imagery Pool

A well-rounded thing: Building on our Re:Think campaign for PAYONE, we not only developed a new visual language, but also an innovative image pool. This offers authentic motifs for payment methods and shopping experiences for various verticals that PAYONE serves with its payment solutions.
Payone
01 Shooting

Everything is new, but we remain true to our goal: spontaneous snapshots and an individual visual identity.

 

02 Shooting

At the inspiring location of the event


Blumenwunder, Bike Store Massiv Central und Juwelier Friedrich in Frankfurt: We shot with and at long-standing business partners and customers of PAYONE.


 


The resulting motifs are integrated into the overall brand communication. Their areas of application include online sales campaigns, social media and the website.